What is the difference between localization and translation?

To understand the difference between localization and translation, we must first establish the difference between the terms translation, localization, and globalization, so we offer these three definitions: Localization refers to the adaptation of a product, application or document content to meet the language, cultural and other requirements of a specific target market (a “locale”). Globalization…

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Gary Schulties

Gary Schulties


Robot Voices in eLearning: 41st Annual LocWorld Conference

At the upcoming 41st Annual LocWorld conference, I am excited to be presenting on the topic of using Text To Speech [TTS] entitled:  “Robot Voices in Multimedia: Adventures in Text-to-Speech.” The discussion will be about the current TTS landscape (Google, Polly, Azure), capabilities and limitations and where TTS is useful and where it is not…

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Gilbert Segura

Gilbert Segura


How eLearning Visuals Create Engaging Experiences

We all have felt it before, the “wow” when we click on the first page of a website that has stimulating visual design and motion graphics. Think about it – How much more emotion does a YouTube music video stir up, with beautiful video playing, then a simple still image or photo? Just look at…

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Jacob Martinez

Jacob Martinez


10 Strategies for Creating Effective eLearning Videos

Today in the 21st Century, technology touches every aspect of life. Education and learning are two areas where technological innovations have left a deep mark – leading to the birth of eLearning videos and the need for many organizations to adopt a comprehensive elearning video strategy. This method of learning is often done through electronic…

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Joe Seward

Joe Seward


The ROI of Localization for Corporate Training

One of the biggest questions many companies face is whether or not localization works and if so, is there a Return on Investment (ROI)?    Granted, the ROI of localization is not just about the numbers – there are non-quantifiable but still important results surrounding the investment to localize (translate) training content into the native languages…

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Matt Patterson

Matt Patterson


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