The ROI of Localization for Corporate Training

One of the biggest questions many companies face is whether or not localization works and if so, is there a Return on Investment (ROI)?    Granted, the ROI of localization is not just about the numbers – there are non-quantifiable but still important results surrounding the investment to localize (translate) training content into the native languages…

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Matt Patterson

Matt Patterson


Articulate Rise Translation: Bridging the Gap between Global Mobile Sales Reps

Articulate Rise Translation Training a mobile sales force is a challenge for many organizations. How do you distribute your trainings out to your sales network without causing inconvenience to their day to day? Your sales team should be selling, not in the office spending days working on internal training. With Articulate Rise, these problems have…

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Matt Patterson

Matt Patterson


Outcome Driven – An Innovative Approach to Localization

An Innovative Approach to Localization When many organizations decide to tackle the immense opportunities of localized content, they often have very clear objectives in mind.  But, localization can be complex and mistakes are commonplace.  Even major corporations like Coca Cola and Yum Brands (KFC, Taco Bell, et al) have had their share of embarrassing mistakes…

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Matt Patterson

Matt Patterson


Why Micro-eLearning is Proving to be More Effective

Micro-eLearning Attention spans are growing shorter, and calendars are getting fuller in today’s technologically advanced world.  With unfathomable amounts of resources sitting at our fingertips, the need for instant gratification has increased dramatically. In this article, we examine the benefits to micro-eLearning and how to make it even more effective.  Global eLearning dives into this…

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Matt Patterson

Matt Patterson


eLearning vs. Instructor-Led Training

eLearning or Instructor-led Training? Instructor-led or classroom based training has been the preferred training method for many years. However, as technology continues to develop at an ever-increasing pace, the need to adapt this training into a more user/global friendly platform has never been more important.  People need and desire to learn at their own pace,on…

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Matt Patterson

Matt Patterson


Is Your Training Effective for a Global Audience?

Global Training Audience Many organizations are tasked with producing training and learning materials for a variety of audiences. The internet provides us with the ability to reach people internally, externally, locally, nationally, and globally.  And while English is the most common business language, it is not the first language of many web-based audiences.  “In 1996,…

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Matt Patterson

Matt Patterson


What You Need to Know About Compliance Training Localization

Compliance Training Localization One of the key priorities of all organizations, regardless of industry or company size, is initiating and delivering effective compliance training programs. Everyone is in agreeance that this is a focus now more than ever. However, there is much debate on how to make the training effective and engaging with a worldwide…

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Matt Patterson

Matt Patterson


Myths of Localization

Localization Myths As I was watching television last night I came across Myth Busters, which is one of my favorite all-time shows. Inspiration struck, I thought why not do a Myth Busters for the translation localization industry especially when I regularly get replies from emails citing examples of why translation services are not needed though…

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Matt Patterson

Matt Patterson


The Power of Localized eLearning

Global Training Effectiveness Translating content for an eLearning course can be a rather arduous task. However, if done right it offers an opportunity to reach new audiences, grow your business both externally and internally, and effectively empower current employees. Before or while you are developing your eLearning content, these are some important components to take…

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Matt Patterson

Matt Patterson


Tips on Selecting Your eLearning Translation Vendor

eLearning Translation Vendor Content creators spend countless hours designing material that will engage and empower internal and external audiences. How do you make sure this training will be well received when crossing international borders and will be meaningful to those taking the training? When translating content for an eLearning course it is important for the…

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Matt Patterson

Matt Patterson


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